Culture & Inter-cultural communication Edubook

The Culture & Inter-cultural Communication Edubook focuses on teaching and applying inter-cultural skills and competences. Students develop a way of thinking that can be applied in any inter-cultural situation. 

The learning resource is relevant for any student or professional who deals with cultural differences and people from other cultural groups, either during their studies or in the workplace. The publication can be used from the first year of study and by professionals who work in multi-national organisations or organisations dealing with local diversity.

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Seven Dimensions of Culture from the Culture and Inter-cultural Communication Edubook

4-R Model from the Culture and Inter-cultural Communication Edubook.

The Culture and Inter-cultural Communication Edubook is aimed at teaching different approaches that can be used in any situation. These are presented in a variety of interactive ways.

The publication is visually appealing and includes interactive activities which both incentivise students to study and learn the content. The Edubook also makes use of digital didactics, such as interactive exercises and a reflective portfolio focused on accumulating experiences regarding inter-cultural communication.

THE 4R MODEL

The Edubook is built around the 4R model (Recognition, Respect, Reconciliation, Realization). With the 4R model as a central point, students learn to master inter-cultural competences. It's not just about respecting and recognising cultural differences. Reconciliation and Realisation, or finding creative, values-transcending solutions make this Edubook stand out. The Edubook stimulates a way of thinking that can be applied in any inter-cultural situation.

PRACTICAL-ORIENTED

The focus of the publication is mainly on the application of inter-cultural skills in professional settings. The theory and various models support solving inter-cultural dilemmas, learning new skills and approaches to cultural differences.

COHERENCE OF VARIOUS MODELS

The Edubook is based on the 7-Dimensions of Trompenaars and Dilemma Reconciliation of Hampden-Turner, whereby a link is made to other models such as those of Hall, Schein, Hofstede and Meyer, amongst others. Instead of focusing on each model separately, this publication is about the coherence of the models when applied in practice. This meets the needs of students who often are required to learn a lot of different models but have a little insight into the coherence and differences between them.

The aUThoRS

Fons Trompenaars is known worldwide for his work as a consultant, trainer, speaker and author of many books on culture and business. Riana Schreuders is a teacher and Assistant Professor at the Hogeschool van Amsterdam. She gained a lot of inter-cultural experience in various roles which shaped her PhD research on 'The cultural intelligence and adaptation experiences of expatriates'. 

In this interview, read about the authors' personal motives for writing the Edubook and their approach to learning about inter-cultural differences